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The three major categories of influences on the consumer buying decision process are
Cold Currents
Ocean currents that originate in polar regions and move towards the equator, affecting the climate and marine life of the areas they flow through.
Warm Front
The sloping boundary between an advancing warm air mass and a cooler air mass.
Gulf Stream
A powerful, warm ocean current that flows from the Gulf of Mexico along the eastern coast of the United States and across the Atlantic Ocean.
Supercell Thunderstorms
Highly organized and severe thunderstorms characterized by a deep, persistently rotating updraft, capable of producing damaging winds, large hail, and tornadoes.
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