Some Suggested Remedies for Some of the Problems We See

question 38

Multiple Choice

Some suggested remedies for some of the problems we see in the marketing research industry are:

• A)certification,the passage of more restrictive legislation to govern the industry,and requiring all marketing researchers to annually pass standardized tests on marketing research.
• B)certification and a system of fining those found not to be conducting research studies at some minimum standard of performance.
• C)certification and education.
• D)requiring all employees of marketing research firms to have business degrees in marketing research and to pass a standardized test.
• E)passage of more restrictive legislation and an auditing system.

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Definitions:

Teleconferencing

A method of communication whereby participants in different locations are able to have a meeting through telephone or video links.

Economic Development

The process by which a nation improves the economic, political, and social well-being of its people.

Blue-Collar Workers

Employees who perform manual labor, often in manufacturing, construction, and maintenance fields, typically requiring physical skill and effort.

Wealth Distribution

Wealth Distribution is the statistical distribution of assets among a population, often a subject of economic studies regarding inequality and economic health.