Which Type of Research Would Be Most Appropriate If the Managers

question 26

Multiple Choice

Which type of research would be most appropriate if the managers of the Tide brand at Procter & Gamble wanted some ideas as to different ways Tide could be improved?

• A) quantitative research
• B) qualitative research
• C) pluralistic research
• D) focus group research
• E) idea-generation research

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Definitions:

Relationships

Connections or associations between people based on various factors like mutual interests, love, kinship, or shared experiences.

Telecommunications Industry

A sector focused on the transmission of information over distances through electronic means, including telephone, radio, internet, and television services.

Fiber Optic Technology

A technology that uses glass or plastic fibers to transmit data in the form of light signals, offering high-speed data transmission and communication.

Electrical Engineering

A branch of engineering that deals with the study, design, and application of equipment, devices, and systems which use electricity, electronics, and electromagnetism.