Which of the Following Are Normally Seen as Tangible Assets

question 1

Multiple Choice

Which of the following are normally seen as tangible assets?

• A) Royalty agreements
• B) Intellectual property
• C) Patents and trademarks
• D) Office furniture
• E) None of the above

Understand the process of building brand equity and its importance to an organization.

Grasp the legal aspects of branding, including trademarks, and the role of the U.S. Patent and Trademark Office.

Appreciate the value that branding adds to a product beyond its functional benefits.

Recognize the concept of brand personality and its impact on consumer perception and brand equity.

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Definitions:

Slide Show

A presentation format where a series of images, charts, or slides are displayed in sequence, often for informative or educational purposes.

Desktop

Refers to the primary user interface of a computer, where icons, windows, and files appear.

Photos App

A software application designed for organizing, editing, and sharing photographs on a device.

Slide Show

A digital presentation consisting of a series of images, videos, or slides displayed in a sequential manner.