Which of the Following Is NOT True of Respondent Participation

question 51

Multiple Choice

Which of the following is NOT true of respondent participation?

• A) Participation is a crucial concern of marketing researchers.
• B) The public may be weary of participating in research projects.
• C) The public may feel intruded upon due to an increasing expectation of personal privacy.
• D) The cost of conducting research has decreased as people have become resistant to participating in studies.
• E) As respondent cooperation decreases, greater levels of resources must be committed to recruit comparable numbers of respondents.