A Popular Technique for Managing a Large Organization with Different

question 18

Multiple Choice

A popular technique for managing a large organization with different technologies and markets is to divide it into:

• A) strategic business units
• B) different technologies
• C) strategic target markets
• D) design matrices
• E) tactical segments

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Definitions:

BMW

Bayerische Motoren Werke AG, a German multinational company which produces luxury vehicles and motorcycles.

Internal Activity

Tasks, operations, or works conducted within an organization or entity, often as opposed to interactions with external parties.

SCM

Supply Chain Management; the oversight of materials, information, and finances as they move from supplier to manufacturer to wholesaler to retailer to consumer.

Return Component

The part of an investment's total return that results from the gain or loss in the value of the investment.