Studies of How Consumers Relate to Internet Entertainment Classify Them

question 36

Multiple Choice

Studies of how consumers relate to Internet entertainment classify them into nine different groups.One category is "Mouse Potatoes," who spend most of their time online,who want the most current gadgets,and who believe the world pictured in the cartoon The Jetsons will someday exist.This is a description of the _____ of "Mouse Potatoes."

• A) self-image
• B) cultural bias
• C) lifestyle
• D) demographics
• E) socialization process

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Definitions:

Unconditioned Stimulus

In traditional conditioning, a stimulus that inherently and effortlessly elicits a reaction without the need for prior learning.

Unconditioned Response

An instinctive, unlearned reaction to an external stimulus that takes place without beforehand learning or conditioning.

Classical Conditioning

A learning process wherein a neutral stimulus becomes associated with a meaningful stimulus, leading to a conditioned response.

Voluntary Behaviours

Actions that are under conscious control, such as walking, talking, or writing.