There Are a Number of Toothpastes Marketed Under the Crest

question 173

Multiple Choice

There are a number of toothpastes marketed under the Crest brand including Cavity-protection Crest,Sensitive-teeth Protection Crest,Baking Soda Crest,Tarter Protection Crest,and Crest for Kids.The large variety of toothpastes under the Crest brand is an example of a:

• A) marketing mix
• B) product line
• C) product mix
• D) product equity
• E) product modification

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Definitions:

Merchandise Sold

The total goods that have been sold by a company, typically measured over a specific period like a fiscal quarter or year.

Physical Inventory

The process of counting by hand the actual inventory of a business at a specific point in time.

Net Income

The net income of a business following the deduction of all costs, taxes, and expenses from its total earnings.

Gross Profit Rate

The gross profit rate is a financial metric indicating the percentage of revenue that exceeds the cost of goods sold, showcasing the efficiency of a company in managing its production costs.