Innovyx Is an E-Mail Marketing Service Provider

question 30

Multiple Choice

Innovyx is an e-mail marketing service provider.It has a new ad campaign aimed at changing negative perceptions of e-mail.The ads explain how much cheaper e-mail advertising is than traditional advertising and what a high return on investment it can generate if used properly.Finally,the message ends by suggesting that companies who want to promote their products give e-mail a chance to show them what it can do.This promotion has the task of:

• A) persuading
• B) informing
• C) reminding
• D) suppressing
• E) rewarding

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Definitions:

Total Assets

The combined value of all owned resources and property by an entity that has economic value.

Salvage Value

An asset’s projected terminal value after the end of its usefulness.

Straight-line Method

A method of depreciation that allocates an equal amount of the asset's cost to each year of its useful life.

Units-of-activity Method

A depreciation method that allocates an asset's cost based on its usage, activities, or units produced, rather than the passage of time.