In the Context of a Firm's Product Diffusion Curve,when There

question 17

Multiple Choice

In the context of a firm's product diffusion curve,when there is a chasm between the early adopters and early majority customers:

• A) the firm must reduce its production capacity.
• B) the firm should improve its efficiency to target the mass market.
• C) the early majority market becomes saturated.
• D) the early majority market is ready to buy the product.