What Is One Benefit of Using Porter's Value Chain

question 44

Multiple Choice

What is one benefit of using Porter's Value Chain?

• A) To establish a framework for increasing revenue in the customer business and under project management control.
• B) To define the way the customer business affects the value to their solutions and services.
• C) To explain the competitive advantage of the customer business by comparing certain factors available to them.
• D) To help understand how different facets of the customer business affect their value proposition.

---

Definitions:

Brand Name

A unique designation given to goods or services provided by a specific manufacturer or provider, used to distinguish them from competitors.

Actual Product

The physical attributes of a product including the brand name, features/design, quality level, and packaging.

Product Warranty

A guarantee from the manufacturer or seller regarding the condition of a product and a commitment to repair or replace it if necessary within a specified period.

Product Line

A group of related products marketed under a single brand by a company, often catering to different customer needs or preferences.