When Return on Investment Is Expressed in a Business Outcomes

question 225

Multiple Choice

When return on investment is expressed in a business outcomes story, which set of factors should be included?

• A) financial benefits, overall business impact, length of time to realize benefits
• B) cost savings vs. today, speed to market, time to implement
• C) financial benefits, speed to market, competitor revenue displaced
• D) cost savings, length of time to implement, number of Cisco offerings

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Definitions:

Coding

The process in research of categorizing qualitative data to facilitate analysis, often by labeling segments of text or images with symbols or descriptive words.

Concepts

abstract ideas or general notions that exist in the mind as units of thought, forming the building blocks of theory.

Coding Categories

The process in qualitative research of organizing data into themes or groups that share common attributes, facilitating the analysis of complex information.

Conventional Content Analysis

A methodical examination of text data, aimed at classifying and summarizing content into meaningful categories.