Which of the Following Is a Type of Internet Based

question 96

Multiple Choice

Which of the following is a type of Internet based advertising?

• A) Keyword targeting
• B) Audience targeting
• C) Remarketing
• D) Contextual targeting

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Definitions:

Niche Market

A specific, focused segment of the market that is addressed by tailoring products or services to fit its particular needs.

Social Networking Sites

Online platforms that enable users to create profiles, connect with friends and family, and share content or interests.

Media Multiplexity

Media Multiplexity theory suggests that strong relationships tend to use a wider range of communication media to maintain their bond, integrating both traditional and digital forms of communication.

Communication Flows

The paths along which information is transmitted within an organization or between individuals and entities.