Deanna Is New to Google AdWords and She's Hired You

question 55

Multiple Choice

Deanna is new to Google AdWords and she's hired you to help her create an ad for her bakery. She wants to make certain that only people in her city can actually see her ad - rather than advertising for users in a different location. You tell Deanna that there are three location options for Google AdWords. Which one of the following is NOT one of the three location options Deanna can use?

• A) Customized targeting
• B) Region and city targeting
• C) Country targeting
• D) Predictive targeting

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Definitions:

Database Information

Information that is organized in a structured way, making it accessible and manageable through a database management system.

Privacy

The condition of being free from unauthorized intrusion or disclosure, especially with respect to personal information.

Revenue Streams

The various sources from which a business earns money.

Loss-Leader Pricing

A pricing strategy where a product is sold at a price below its market cost to stimulate other profitable sales.