You Are Managing a Google AdWords Campaign for a Company

question 47

Multiple Choice

You are managing a Google AdWords campaign for a company. You launch a new display campaign. In the first week of the campaign launch, you noticed a large number of clicks but no conversions. Which of the following actions can you perform to resolve the issue?

• A) Verify that your conversion code is set up correctly.
• B) Evaluate performance of campaign regularly.
• C) Check the ad creative and the landing page to make sure they are well matched.
• D) Increase bidding for successful sites.

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Definitions:

Liability

Legal responsibility for one's actions or omissions, often involving the obligation to compensate for harm caused.

Possession of Coat

Refers to the act of having physical control over a coat, implying ownership or temporary custody.

Commercial Aircraft

An airplane used for transporting passengers or cargo for profit.

Transfer of Possessions

The act of moving ownership or control of property or assets from one party to another.