________ Is a Tool That Can Show You What Happens

question 55

Multiple Choice

________ is a tool that can show you what happens after a customer clicks on your ads; whether they made a purchase, downloaded an app, or called your business.

• A) Keyword planner
• B) Sitelinks
• C) App extensions
• D) Conversion tracking

Understand the influence of belief systems on mental health and self-esteem.

Comprehend the strategies for reducing belief perseverance.

Identify how automatic and deliberate processing affects persuasion and decision making.

Analyze the role of downward and upward comparisons in coping with personal challenges.

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Definitions:

Explicit Bias

Conscious or deliberate prejudice toward particular groups or individuals based on race, gender, age, or other characteristics.

Just-world Phenomenon

A cognitive bias leading individuals to believe that the world is fundamentally fair, thus people get what they deserve.

Scapegoat Theory

A concept in social psychology that suggests individuals or groups are unfairly blamed for problems not of their making.

Blame-the-victim Dynamic

A social phenomenon where the victim of a crime or harmful act is held entirely or partially at fault for what happened to them.