Examlex

Solved

Caroline Is Working to Optimize Her Google AdWords

question 31

Multiple Choice

Caroline is working to optimize her Google AdWords. She wants to experiment with the content of her website, to determine what users are responding to, best. She is receiving clickthroughs to her website, but she wants to convert more of these users to sales. What tool can Caroline use to test parts of her website?


Definitions:

Proactive Interference

The phenomenon in which older memories interfere with the recall of newer memories.

Proactive Inhibition

A decrease in learning efficiency or memory performance due to interference from previous or old information that affects the acquisition of new information.

Newer Information

Refers to recently acquired data or knowledge that updates or supersedes previous understanding.

Retroactive Interference

A memory phenomenon where new information interferes with the ability to recall old information.

Related Questions