If Your Client Wants a Specific Reach for a Specific

question 120

Multiple Choice

If your client wants a specific reach for a specific price on YouTube, you should use:

• A) placement targeting
• B) TrueView videos ads
• C) affinity audiences
• D) reservation buying

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Definitions:

Negative Reinforcer

A stimulus whose removal or avoidance after a behavior increases the likelihood of that behavior being repeated.

Anxiety

A feeling of worry, nervousness, or unease, typically about an imminent event or something with an uncertain outcome.

Negative Reinforcer

A stimulus which, when avoided or removed after a certain behavior, enhances the probability of that behavior occurring again.

Punishing Event

An event or stimulus that decreases the likelihood of the behavior that it follows, often used in behavior modification techniques.