When Google Advertisers Create New Google AdWords, They Have Three

question 120

Multiple Choice

When Google advertisers create new Google AdWords, they have three options for the types of keyword matching they can use. Which of the following keyword targeting is demonstrated by putting the keyword in quotes?

• A) Broad match
• B) Phrase match
• C) Exact match
• D) Quote match

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Definitions:

Harmful Seller Terms

Contract terms and conditions that could potentially disadvantage or exploit the buyer.

Salesperson

An individual who is employed to sell products or services to customers, often working on commission.

Loss of Sale

A situation where a potential transaction does not occur, resulting in no revenue from that potential customer.

Competitor

A business or individual that competes in the same industry or field as another, offering similar products or services.