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_________ ads can be created and managed through AdWords.
Shared Power Strategy
Pursues change by participation in assessing values, needs, and goals.
Sociocultural Norms
Shared patterns of behaviors, beliefs, and values that regulate the interactions of people in specific social groups.
Referent Power
Referent power is the capacity to influence other people because of their desire to identify personally with you.
Group Pressures
The social influence exerted by peers or a group to encourage an individual to conform to the group’s norms and expectations.
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