An Advertiser Who Wants to Target Specific Categories of Video

question 60

Multiple Choice

An advertiser who wants to target specific categories of video content on the Google Display Network (GDN) should:

• A) add the keyword "video" to the campaign.
• B) add a remarketing list to the campaign.
• C) use AdWords for video.
• D) create a Search Network with Display Select campaign.

---

Definitions:

Whorfian Hypothesis

A linguistic theory that suggests the structure of a language influences its speakers' worldview or cognition.

Empirical Research

A way of gaining knowledge by means of direct observation or experience, typically involving systematic data collection and analysis.

Cultural Differences

Variations in the practices, values, and beliefs among different societies and groups.

Benjamin Whorf

A linguist known for his hypothesis that the structure of a language affects its speakers' perception and categorization of their experience, known as linguistic relativity.