Why Is Average View Frequency Important to Measure

question 61

Multiple Choice

Why is average view frequency important to measure?

• A) It tells you how many people are viewing the ad
• B) It shows you how engaged people are with the ad
• C) It shows how often the average person sees or interacts with the ad
• D) It lets you continually track conversions

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Definitions:

Appeal to Reason

A call for logical and rational deliberation as opposed to emotional or biased judgments.

New Feminism

A new aspect of the women’s rights movement that arose in the early part of the twentieth century. New feminism added a focus on individual and sexual freedom to the movement and introduced the word “feminism” into American life.

Historical Significance

The importance ascribed to an event, object, or person in history, based on their impact on subsequent events or developments.

Fordism

A system of mass production that combines manufacturing with technological innovations to produce large quantities of standardized products, famously pioneered by Henry Ford.