In Multi-Channel Funnel Reports, Conversions and Ecommerce Transactions Are Attributed

question 121

True/False

In Multi-channel Funnel reports, conversions and ecommerce transactions are attributed to the last campaign, search, or ad that referred the user.

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Definitions:

Total Percentage Return

The total return on an investment, including both capital gains and dividends, expressed as a percentage of the initial investment.

Dividends

Distributions of earnings from a corporation to its owners, sharing a part of the company's income.

Shares

Equity shares in a corporation or financial asset, offering stakeholders a balanced share in the declared profits through dividends.

Average Rate

Typically refers to the mean rate or typical value for a given measure over a set time period or dataset.