Performance Measures That Monitor a Company's Effectiveness in Identifying New

question 2

Multiple Choice

Performance measures that monitor a company's effectiveness in identifying new products or services and then creating and bringing those products to market are:

• A) Outcome performance measures
• B) Innovation process measures
• C) Research and development measures
• D) Financial performance measures

---

Definitions:

Cambrian Period

A geologic era approximately 541 million years ago, marked by a rapid increase in the diversity of life and the appearance of most major animal groups.

Evolution

The way in which a range of living beings is believed to have originated and diversified from former types during the chronological history of the earth.

Evolutionary Diversification

The process by which a single ancestral species evolves into a wide variety of descendant species differing in morphology, behavior, and ecological niches.

Silurian Period

A geologic time period that occurred approximately 443.8 to 419.2 million years ago, noted for significant biological diversity and evolutionary developments.