[Solved] Which of the following is NOT true of the balanced scorecard approach to performance measurement? A) It includes financial and nonfinancial measures B) The measures developed must match the company's strategy and vision C) It should include measures of financial, customer, internal process, and learning and growth activities D) The planning horizon focus is very short term Categories: Divisions or classes within a system that group entities based on shared characteristics or attributes. Analytic Notes: Notes an ethnographer writes as a way to make sense of or interpret the raw data or descriptive notes. Ethnographer: A researcher who studies human cultures through immersion in the environment, observation, and interviews. Raw Data: Data collected from experiments or surveys in its original, unprocessed form.