What Are the Two Sources of Information Which Consumers Use

question 83

Multiple Choice

What are the two sources of information which consumers use during the information stage of the buying process?

• A)Internal and external
• B)Primary and secondary
• C)Psychological and functional
• D)Emotional and rational
• E)Motivational and attitudinal

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Definitions:

Authentic Leaders

Leaders who are genuine, transparent, and ethical in their actions, fostering trust and integrity within their group or organization.

Accountability

The obligation of an individual or organization to account for their activities, accept responsibility for them, and disclose the results in a transparent manner.

Transformational Leadership Model

A leadership approach that causes change in individuals and social systems by inspiring followers to achieve extraordinary outcomes.

Contingent Reward-Based Practices

Management strategies that offer rewards or incentives based on the achievement of specific criteria or performance goals.