A Business Philosophy and Set of Strategies, Programs, and Systems

question 8

Multiple Choice

A business philosophy and set of strategies, programs, and systems that focuses upon identifying and building loyalty with a retailer's most valued customers is called

• A) customer loyalty management.
• B) strategic relationship management.
• C) most valued customer management.
• D) strategic consumer management.
• E) customer relationship management.

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Definitions:

Requests

Appeals or calls for something to be given or done.

Appropriate Tone

The selection of words and the manner of communication that is considered suitable for a specific context or audience, often conveying respect or sensitivity.

Valued Customer

A client or patron who is highly regarded or esteemed by a business due to their loyalty, frequency of purchase, or importance.

Quotation Error

A mistake made in quoting or referencing someone else's words, either through misattribution, incorrect citation, or distortion of the original meaning.