The Elaboration Likelihood Model Indicates That If Your Listeners Will

question 9

Multiple Choice

The elaboration likelihood model indicates that if your listeners will give their undivided attention to evaluate your proposal, you should present them with:

• A) strong facts and figures.
• B) strong evidence of source credibility.
• C) moderate evidence of source credibility and strong appeals to emotions.
• D) None of the answers is correct.

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Definitions:

Human Resources

The department within an organization that is responsible for managing employee-related processes including recruitment, training, and benefits.

Right Mix of Skills

The ideal combination of abilities and competencies required to perform a job effectively.

Value Creation Tasks

Activities or initiatives undertaken by an organization aimed at increasing the value it delivers to its customers or stakeholders.

Local Preferences

Local preferences refer to the particular tastes, habits, or choices predominant among consumers in a specific geographic region, affecting the demand for certain products or services.