Communications Involve a Sender, a Message, and an Audience

question 17

Short Answer

Communications involve a sender, a message, and an audience. (a) Which of these three elements were the focus of Griswold's content analysis of American novels? (b) Which of these elements were included in Bruner and Kelso's analysis of bathroom graffiti (Box 12.2)? Explain.

---

Definitions:

Goodwill Impairment

A decrease in the value of a company's goodwill, indicating that the value of acquired assets has fallen below their original cost.

Income Tax Reassessment

The process by which tax authorities review and possibly adjust the amount of income tax payable by an individual or corporation following the submission of tax returns.

Capital Asset

Long-term property or investment that is not easily sold or exchanged for cash without a substantial loss in value.

Consolidated Retained Earnings

The accumulated profits of a corporation and its subsidiaries after dividends have been paid out to shareholders.