According to McGuire's "Inoculation Theory," Audiences Are Less Susceptible to Opposing

question 17

Multiple Choice

According to McGuire's "inoculation theory," audiences are less susceptible to opposing arguments if you first present them with

• A) only your side of the issue.
• B) a thorough look at both sides of the issue.
• C) a brief look at both sides of the issue.
• D) a brief look at the opposing view followed by a rebuttal which shows why your view is the preferred one.