Examlex
When the Intervention Mapping framework is used to guide program development, it's done with the understanding that:
Customer Value
The perception of what a product or service is worth to a customer versus the possible alternatives, weighted by the quality and benefits it provides.
Buyer-seller Relationships
The dynamic interactions and transactions between buyers and sellers, often emphasizing cooperation, trust, and communication for long-term engagement.
Individuality
The quality or character of a particular person or thing that distinguishes them from others, emphasizing uniqueness and personal identity.
Interactivity
The feature of a system or process that allows for two-way exchanges of information between users or between users and computers.
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