Using Social Capital Theory as the Basis for Behavior Change

question 2

Multiple Choice

Using Social Capital Theory as the basis for behavior change necessitates:

• A) understanding the bonds that exist among people that influence behavior.
• B) accessing the social groups frequented by those whose behavior is the focus of change.
• C) recognizing the important contribution subjective norms make to behavior.
• D) accepting the limitations of societal based incentives as a behavior change tool.

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Definitions:

Neurotransmitter

Chemicals in the brain that transmit signals from one neuron to another, playing key roles in brain function and behavior.

Hormone

A biological chemical that affects parts of the body some distance from where it is produced.

Dopamine

A neurotransmitter involved in various functions, including reward, motivation, memory, attention, and even regulating body movements.

Endorphins

Neurochemicals produced by the brain that act as natural painkillers and also boost feelings of pleasure or well-being.