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In order to reduce dissonance after buying a particular brand of car, you seek out people that agree with your decision, and try to persuade some friends, who are yet to make up their minds, to buy the same brand. This is called:
Prosocial Behaviour
Actions intended to benefit others, including helping, sharing, and caring activities that promote social harmony and well-being.
Displaying
The act of showing or demonstrating something, often for the purpose of communication or presentation.
Socialisation
The process by which individuals learn and internalize the values, beliefs, and norms of their culture or society.
Motivation
The process that initiates, guides, and maintains goal-oriented behaviors, driven by the needs, desires, and interests of the individual.
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