According to the Text, the Probability That a Person Will

question 33

Multiple Choice

According to the text, the probability that a person will think about the content of a persuasive message is:

• A) cognitive dissonance
• B) critical thinking
• C) elaboration likelihood
• D) sleeper effect
• E) the discounting cue hypothesis

---

Definitions:

Variable Manufacturing Overhead

Indirect production costs that vary with the level of production output, such as utilities or materials handling expenses.

Last Month

A reference to the immediate month preceding the current one.

Variable Overhead Rate Variance

The difference between the actual variable overhead incurred and the standard variable overhead expected, based on the actual activity level.

Variable Overhead

Indirect, fluctuating costs that change with the level of production or organizational activity.