When a Customer Has A(n) ________ Need the Customer Wants

question 13

Multiple Choice

When a customer has a(n) ________ need the customer wants to be seen by friends as a savvy consumer.

• A) secret
• B) real
• C) delight
• D) stated
• E) unstated

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Definitions:

Appreciation

Recognition and enjoyment of the good qualities of someone or something.

Solid Facts

Unambiguous, reliable information or data that can be independently verified and is not based on opinions or speculation.

Deceptive Behavior

Actions intended to mislead or trick others into believing something that is not true.

Bad-news Message

Communication designed to convey unfavorable or disappointing information in a careful and considerate manner.