Examlex
The main demographic force that marketers monitor is population.
ATC Curve
A graph that shows the average total cost of producing different quantities of a good or service, calculated by dividing the total cost by the quantity produced.
Positive Economic Profit
The excess amount by which total revenue surpasses the total costs, including opportunity costs of production.
Perfectly Competitive
A market structure characterized by a large number of small firms, a homogeneous product, free entry and exit, and perfect information.
ATC
Average Total Cost, which is the total cost per unit of output produced, calculated by dividing the total cost by the quantity of output.
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