Which of the Following Is the First Step in Customer

question 20

Multiple Choice

Which of the following is the first step in customer value analysis?

• A) Identify the major attributes and benefits that customers value.
• B) Examine how customers in a specific segment rate the company's performance.
• C) Assess the company's and competitors' performances on the different customer values against their rated importance.
• D) Monitor customer values over time.
• E) Assess the quantitative importance of the different attributes and benefits.

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Definitions:

Cultural Universal

Aspects or practices that are common to all human cultures worldwide, despite their vast diversities.

Dalit

A term for individuals belonging to the lowest caste in India, historically subjected to discrimination and social exclusion.

Sudras

Sudras represent the fourth and lowest class in the traditional Hindu social hierarchy, traditionally tasked with serving the other three classes.

Hindu Castes

A traditional system of hierarchical social stratification in Hindu society, dividing people into categories based on inherited status and profession.