The Aim of Customer Relationship Management Is to Keep the Costs

question 134

True/False

The aim of customer relationship management is to keep the costs of meeting and tracking consumers as low as possible.

---

Definitions:

Preferred Share Issue

The process of offering preferred shares to investors, which are stock shares that have priority over common shares in dividend payments and asset liquidation, but usually do not have voting rights.

Consolidated Balance Sheet

A financial statement that shows the aggregate financial position of a parent company and its subsidiaries as if they were a single entity.

Common Shares

A type of security that represents ownership in a corporation, giving holders voting rights and a share in the company's profits via dividends.

Consolidated Statement

Financial statements that aggregate the assets, liabilities, and operations of a parent company and its subsidiaries.