Think About What You Have Learned About a Buying Centre

question 85

Multiple Choice

Think about what you have learned about a buying centre. If you performed the role of the ________, you would be the person that has the power to prevent sellers or information from them in reaching other members of the buying centre.

• A) initiator
• B) influencer
• C) decider
• D) approver
• E) gatekeeper

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Definitions:

Tangible Components

These are the physical assets of a business or product which can be seen, touched, and measured.

Manufacturing Cost

The total expense incurred in the process of producing a product, including raw materials, labor, and overhead costs.

General and Administrative

Expenses related to the day-to-day operations of a business that are not directly tied to production, including salaries of non-production staff, office supplies, and rent.

Direct Materials

Raw materials that are directly traceable to the production of a specific good or product.