Business Marketers Can Stimulate Problem Recognition by

question 114

Multiple Choice

Business marketers can stimulate problem recognition by

• A) direct mail, telemarketing, and calling on prospects.
• B) requesting testimonials from existing customers.
• C) encouraging the Better Business Bureau to release statistics.
• D) consumer advertising.
• E) trade directories.

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Definitions:

Childhood Depression

Mood disorder characterized by such symptoms as a prolonged sense of friendlessness, inability to have fun or concentrate, fatigue, extreme activity or apathy, feelings of worthlessness, weight change, physical complaints, and thoughts of death or suicide.

Affective Disorder

A category of mental health disorders that primarily concern emotional disturbance, such as depression or bipolar disorder.

Depressed Parents

Parents who are experiencing depression, which can affect their parenting style and the emotional well-being of their children.

Protective Factor

Designates any attribute, characteristic, or condition that reduces a person’s risk of developing a problem or disorder.