When a Symphony Orchestra Targets People Who Have Broad Cultural

question 131

Multiple Choice

When a symphony orchestra targets people who have broad cultural interests, rather than only those who regularly attend concerts, the orchestra is targeting what are called

• A) occasion segments.
• B) strategic segments.
• C) psychodemographic segments.
• D) supersegments.
• E) market mavens.

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Definitions:

Geographic Extremes

The most distant points in terms of latitude and longitude, highest and lowest elevations, and other such natural landmarks that represent the Earth's superlatives in geography.

Migrants

Individuals who move from one region or country to another, often for reasons such as seeking employment, better living conditions, or escaping conflict.

Natural Resource

Resources like minerals, forests, water, and fertile land that exist naturally and can be exploited for financial profit.