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Brand Resonance Is Associated with How a Brand Name Sounds

question 48

True/False

Brand resonance is associated with how a brand name sounds when said by spokespersons or consumers.


Definitions:

Janitorial Services

Services provided to maintain cleanliness and upkeep of buildings and facilities.

Business-to-Business Marketing

Marketing efforts directed from one company to another, rather than to individual consumers.

Not-for-Profit Organizations

Entities that operate for purposes other than making a profit, often focusing on social, educational, or humanitarian objectives.

Ultimate Consumers

The end users of a product or service, typically individuals who purchase for personal use rather than for resale or manufacturing.

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