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When You Call Your Bank to Inquire About Your Balance

question 115

Essay

When you call your bank to inquire about your balance, instantaneously the bank relegates you to a "tier" based upon your profitability to the bank. The best customers receive the best service. What is the premise behind the use of profit tiers and how what is a risk involved in differentiating levels of service?


Definitions:

Malcolm Gladwell

An author and journalist known for exploring the intricacies of social sciences through his books and writings.

Connector

An individual or tool that links people with each other or links concepts, resources, or systems together facilitating interaction or understanding.

Weak Tie

A connection or relationship between individuals in a social network that is not strong, frequent, or emotionally close, but can provide new insights and opportunities because of its diversity.

Type Of Power

A classification within social and organizational settings that refers to the ability or capacity of an individual or group to influence the behavior of others, typically categorized into various forms such as coercive, legitimate, expert, referent, and reward power.

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