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Direct Marketer Can Also Buy Lists of Names from List

question 150

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Direct marketer can also buy lists of names from list brokers. Better lists include overlays of demographic and psychographic information.


Definitions:

Frederick Herzberg

A psychologist best known for developing the Motivation-Hygiene Theory which distinguishes between motivators that increase job satisfaction and hygiene factors that can prevent dissatisfaction.

Good Job

A commendation for work or tasks that have been performed well, often reflecting satisfaction with the effort or outcomes.

High Performance

Achieving significantly better outcomes or results than average, often through exceptional efficiency, productivity, or quality.

Opportunity to Perform

A situation or condition that gives an individual or group the chance to carry out a task or activity, often leading to skill development or achievement recognition.

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