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The Days When All the Sales Force Did Was "Sell

question 35

Essay

The days when all the sales force did was "sell, sell, and sell" are long gone. Today companies need to define the specific objectives they want their sales force to achieve. The specific allocation scheme depends upon the kind of products and customers that the salesperson is selling. However, regardless of the selling context, salespeople will have one or more specific tasks to perform. List these tasks and explain.


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