In Deciding to Go Abroad, a Company Needs to Define

question 46

Essay

In deciding to go abroad, a company needs to define its marketing objectives and policies. Viterra chooses new locations based on which 3 preferences. What are they?

---

Definitions:

NIMBY

Short for “not in my back yard”; originally referred to protests aimed at shifting undesirable activities onto those with less power; now sometimes used without negative connotations to describe local environmental activists.

Nuclear Waste

Radioactive byproducts resulting from the operation of nuclear reactors, research, and medical procedures, requiring careful disposal to avoid environmental harm.

Mainstream Environmentalism

A movement advocating for the sustainable management of natural resources and protection of the environment within the context of existing societal norms and policies.

Green Party

A U.S. political party established in 1984 to bring political attention to environmentalism, social justice, diversity, and related principles.