The Only Type of Needs Business Buyers Have Are Functional

question 25

True/False

The only type of needs business buyers have are functional needs.

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Definitions:

Internal Explanations

The attribution of an individual's behavior to internal characteristics or dispositions rather than external circumstances.

Learned Helplessness Orientation

An orientation characterized by a fixed mindset and the attribution of poor performance to internal factors.

Self-esteem

An individual's subjective evaluation of their own worth, which can affect their confidence, happiness, and overall mental health.

Self-conceptions

The way individuals perceive themselves, including their traits, beliefs, and personal identity.