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"I am looking for ways to improve our image" is an example of an emotional buying motive.
Q8: During a canned sales presentation the salesperson
Q11: A buyer who says "We have a
Q23: For the relational salesperson, it's safe to
Q31: Which of the following statements is untrue
Q33: The value that comes from a product's
Q49: Which of the following is not a
Q53: The primary objective of strategic prospecting is
Q53: Turning a reason not to buy into
Q56: The demand for computer chips is based
Q84: Which of the following best describes the