With Respect to Selling Strategies, Which of the Following Is

question 43

Multiple Choice

With respect to selling strategies, which of the following is most accurate?

• A) Achieving the desired type of relationship (with a customer) in a productive manner requires using different selling strategies.
• B) Customers generally prefer consultative relationships.
• C) The cost of establishing and maintaining a relationship isn't an important factor.
• D) Selling strategies designed to establish and maintain transaction-based relationships are more profitable than other selling strategies.
• E) Selling strategies focusing on maximizing profit in the short-run are more important than those that don't.

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