What Type of Consumers Have an Affinity for Certain Brands

question 23

Multiple Choice

What type of consumers have an affinity for certain brands and make decisions based on previous purchases?

• A) Habit-persistent consumers
• B) Variety-seeking consumers
• C) Dynamic consumers
• D) Moderate consumers

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Definitions:

Remedial Action

Measures taken to correct or mitigate a problem, often after it has been identified through analysis or inspection.

Safety Stock

A quantity of inventory kept on hand to protect against variability in demand or lead time.

Average Demand

The mean amount of a product or service required by customers over a specific period of time, used for inventory and production planning.

Lead Time

The total time taken from the initiation of a process or project until its completion, often used in manufacturing or project planning to indicate the time needed from ordering a product to its delivery.